selecting the right paint
selecting a manufacturer (Benjamin Moore; Sherwin Williams; Glidden, etc.)
selecting a line (Premium; Contractor; Economical, etc.)
thoughts on "one coat" paints
oil (alkyd) vs. water (latex) based paints
environmentally friendly paints (Low and No VOC, etc.)
full spectrum paints
choosing the right sheen (flat, eggshell, semi-gloss, gloss)
problems with coverage
do I need a primer?
how much paint do I need?
tips on purchasing paint
Below I go into detail on selecting a brand (Benjamin Moore, Sherwin Williams, etc) and selecting the lines (ultra premium, premium, economical, contractor, etc). If you want to skip all of that, here is a short synopsis of what you should purchase. I recommend Benjamin Moore paint, so if you use them, purchase:
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Ultra Flat Waterborne Ceiling Paint for all ceilings (less the bathroom ceilings)
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Regal Select Eggshell for all of the walls and bathroom ceilings
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Regal Select Pearl, or Advance Satin for your trim. Advance requires a little more finesse and takes 16 hours to dry before applying a second coat, but dries to a nicer, more durable finish than the Regal Select Pearl. The Pearl, however, is very forgiving (hard to mess up) and you can apply a second coat in as little as four hours
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If you choose a different brand (Behr, Sherwin Williams, Dunn Edwards, etc), and your budget will allow for it, choose only one of the best lines from that brand. Each brand will have a number of lines running from premium to economical. Do not purchase the economical or contractor lines.
For sheens, use:
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ultra flat for the ceilings (less the bathroom ceilings where you should use an eggshell)
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eggshell or satin (some brands call their eggshell "satin") for the walls
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satin or semi-gloss for the trim
I only recommend using water (latex) based paints.
selecting a manufacturer (or brand)
The first thing you should do is select a manufacturer, or brand, like Sherwin Williams or Benjamin Moore.
If you don't have a specific brand in mind, choosing one can be a little daunting as there are varying differences in quality and price. If you do not have experience with various brands, here are a couple of things to keep in mind:
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Asking for a recommendation is the easiest; people you trust, contractors you trust
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If the paint is inexpensive, I would not recommend it, period; I have never, ever, had a good experience with cheap paint
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It might just come down to convenience. A store that is close to you, or your exposure to brands you see in ads. Most popular brands will do a nice job for you
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Consumer Reports or the like would be a good resource. Be careful about doing a search for the "best paints." You want information from sources that have experience and knowledge and are not just being compensated to mention certain brands
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As I am particular with the brand that I use, the line (noted in the next section) is a much more important decision. Don't worry too much if you are limited to a certain brand because of your location, or proximity to that brand
Full disclosure and I am not being compensated to mention it, I use Benjamin Moore paints almost exclusively. Their Aura Interior and Regal Select Interior lines are some of the best products I've ever used. I use their Advance (in Satin and Semi-Gloss), or Regal Select (in the Pearl finish) for the trim, and their Ultra Flat Waterborne Ceiling Paint. This brand is on the higher end of the cost curve, but the ease of use, better coverage, ability to touch up easily, and the lovely finish it provides once dry, makes it well worth the price.
You may run across a few paints that are expensive ($100/gallon or more). Two that come to mind are Farrow and Ball, and Century by Benjamin Moore. Subjectively, I think these products are just too expensive. If you have never used Farrow and Ball, they recommend two coats of primer and two coats of finish. The finished product is amazing, but four coats of paint? And in my experience, as it is a beautiful product to work with, it does not cover as well as the price should suggest. This paint is made in England, using the finest ingredients, and the color palette is beautiful, but I have a hard time justifying the cost. Century is a newer line from Benjamin Moore; it's low sheen with superb durability and has a great color selection, but the price is also just too steep for me.
I highly recommend Benjamin Moore, but here are some other brands that I have used along with some recommendations on specific lines (please see the next section for information on lines). If I have not listed a brand, it's because I either have not heard of it or have not used it for a number of years. Paint manufacturers change their bases every few years, so I don't want to comment on something I have not used in a while.
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Miller Paints: they are local to the Northwest, so I'm not sure of their reach. Interior, use the Evolution (their best), or the Super Premium.
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Sherwin Williams: This brand has a lot of lines, I'd stick with the top 3 or 4. I've used Duration, Emerald and Cashmere and am a big fan of Super Paint. Super Paint is a great product at a reasonable price.
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Pratt and Lambert: Accolade and Red Seal Supreme.
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Behr: Marquee and Behr Premium Plus Ultra.
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Kelly Moore: DuraPoxy
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Farrow and Ball (see above): This brand does not have lines. All of their paints are high quality, you simply choose a sheen based on what you are painting. Farrow and Ball is expensive, over $100/gallon.
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Valspar: Valspar sells their paint lines in different stores: Lowe's; Ace Hardware and at independent hardware stores. I only recommend the Signature line.
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Dunn Edwards: I used this product once to paint my grandmother's place in San Fransisco. They do not sell it here in Washington. It was beautiful to work with and I used one of their best line, Everest.
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C2: I have used the Luxe line and the Studio line. I recommend the Luxe line, it is their best.
selecting a line (premium, economical, contractor grade, etc)
Now for most brands, there are going to be a number of lines. They will run from the Premium to the Economical. As long as you purchase one of the best lines from the brand, you should be fine.
I do not recommend the economical or the contractor grades, so in this example I would not suggest the economical Ben line. These inexpensive lines will not cover as well, touch up as well, may not apply as smoothly, and will not look as nice, once dry, as a better quality paint.
Without getting too technical, another way to choose a line is to check the ingredients in the paint (you can search this online). The two things to look for are Titanium Dioxide pigments and high levels of solids in the paint.
According to the Paint Quality Institute, better pigments, used for color, like Titanium Dioxide, are good indicators of paint quality. Titanium dioxide is a white pigment with incredible opacity which helps with coverage.
Secondly, the higher the solid levels, the better; solid levels indicate the amount of product that remains on the wall once dry. Paints with 35-45% solid volume levels are considered “high-quality" paints, anything below 30% is considered “ordinary” paint.
Another thing to keep in mind is that a 100% Acrylic paint is of a higher quality than a Vinyl-Acrylic paint. I highly recommend using only 100% Acrylic paints.
Remember that with higher levels of these items, the more it costs to produce the paint, and the more expensive the paint will be. However, it’s important to note that high levels of solids produce a paint that goes on smoother, covers better, is more durable, and has better color retention. You are saving on the labor costs by doing it yourself, it’s important to spend a little more money on quality materials if it fits into your budget.
Back to Topthoughts on "One Coat Paints"
Even the best paints rarely cover in one coat. It may look like it covers, but to achieve the true color, a second coat should be applied.
While I was putting this site together, I thought about how often a job covered in one coat, and I would say it happens about twenty percent of the time. I think it’s safe to say, if you just plan on two coats then you’ll never be disappointed.
Back to Topoil (alkyd) vs. water (latex) base paint
oil (alkyd) based paints
Now let’s spend some time discussing the two main bases of paint; water, or latex, and oil, or alkyd. I will cover environmentally safe paints in a minute.
Let’s start with the oil.
First, the downfalls:
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Oil paints are not as environmentally friendly as water-based paints.
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Oils usually have an unpleasant odor and can take about 30-60 days, if not much longer, to completely off-gas, which is the complete evaporation of the chemicals and toxins in the paint.
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Oils need about 24 hours to dry before applying a second coat, where with water-based you can apply a second coat in as little as four hours.
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Lighter colors of oils, (especially off whites) in some instances, if not exposed to light, can darken up. If you have ever moved a piece of furniture, especially in an older house and noticed that the trim is darker or more yellow behind the furniture than the trim around it, that is what I am talking about.
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Oil-based paints need to be cleaned with paint thinner or mineral spirits so now you'll be introducing another harmful product to the environment. And once you have cleaned up with paint thinner, it cannot be poured down the sink; it must be disposed of properly.
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Finally, darker oil colors can fade more quickly over time.
Now before I completely talk you out of oil-based paints, there are two good reasons to use it.
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The most important is durability. Water-based paints are much better than they used to be, but they are not as durable as oils.
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The other advantage is the way an oil-based paint brushes on. It can be more forgiving than a lot of water paints as oils take longer to dry. Since oils take longer to dry, they have a tendency to level out or dry smoother, with less noticeable (not unnoticeable) brush marks.
Lately, there has been an introduction of what are called hybrid paints, in which an oil based paint is suspended in water. The advantages here are that the hybrids have a lower odor, they dry faster, clean easier (water clean up), but are meant to give you the durability performance of the oil.
I use Advance which is Benjamin Moore's hybrid. As it's a great product and has better durability than most of the water-based selections, in my opinion, Advance still does not have the same level of durability, once dry, as Benjamin Moore's Alkyd (Oil) Satin Impervo.
Subjectively, if you have young children, pets, are pregnant, or planning on kids, you may want to avoid oil altogether because of the health risks. Also note, in the short term, oil based products can cause sore throats, headaches, and dizziness.
Ultimately, if you decide you would like to use oil-based paint, you should take some precautions.
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Make sure you use a respirator (not a dust mask!) when painting. Keep a couple of windows cracked open and set up a fan for airflow.
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You should also plan to be out of the room(s) for at least three or four days after the painting is done, ideally longer so it off-gasses substantially.
water (latex) based paints
Water-based, or latex paints, are what most people use today due to their lower odor, ease of cleanup and faster drying times. These days with people more environmentally conscience, almost all paint companies have what are called “Low,” “No," and, "Zero" VOC paints.
environmentally friendly paints-Low, No and Zero VOC paints
VOC or Volatile Organic Compounds are the gasses or toxins that are emitted from the paint during the application and drying process. The lower the VOC, the better it is for the environment and your health.
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VOC levels below 50 grams per liter are considered “Low VOC."
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VOC levels of under 5 grams per liter are considered “No VOC.”
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"Zero VOC" paints are exactly that. Note here that sometimes when the tint(s) (colorant(s)) is (are) added, the VOC level may go up as some manufactures color tints are not Zero VOC. If it's important for you to use a true Zero VOC paint, ask the paint manufacturer if they use Zero VOC tints.
These paints have all the advantages of regular latex paints with fewer toxins.
Now just because the paint has a very low VOC level does not mean it does not have an odor, so do not be thrown if it smells. Some are plant-based and can really have a strong stench, but, again, they are still much safer for the environment and your health.
Back to Topfull spectrum paints
When you choose a paint color, for the most part, it will likely be mixed by using 3, 4 maybe 5 colorants, and then, most of the time, black, sometimes gray will be added to achieve the desired color. These colors, which are a majority of what you see in a paint store, I'm going to call "regular" paint colors. When you use a full spectrum paint, the colorants that are added include some of each of the color spectrum, i.e Red, Yellow, Orange, Green, Blue, Indigo and Violet and, most important, they do not include any black or gray.
So the question becomes, "why would I want to use a full spectrum paint?" When you paint a room, light reflects off of the wall color and those colors are reflected back into the room. When you use a full spectrum paint, because all of the color spectrum colors are coming off the wall, they have a tendency to provide a more cohesive relationship between the walls and the items in your room. It's a bit hard to explain without seeing it, but it really brings the wall color and room to life.
One thing to keep in mind is that a full spectrum paint will change throughout the course of the day due to the changes in natural and artificial light. Now a regular paint will also change, but not to the degree of a full spectrum color. The main word used to describe this change with a full spectrum paint is chameleon; if you are open to something new every time you enter the room, a full spectrum paint would be a great choice.
There is a good chance that many of you have not heard of a full spectrum paint. As it's a really interesting way to enhance a room, I think manufactures don't embrace it for a number of reasons:
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Having to use at least 7 tints to create a color is going to be more expensive.
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There is an argument to be made that using black helps with coverage. As this statement is true, every time I have used a full spectrum paint, I have never had a problem with coverage.
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I believe the main reason is that manufacturers really don't want the color they have created to change too much once it's on the walls. By adding black and/or gray, light is absorbed into those tints causing a muddy kind of look. This can help keep the color consistent during different lighting scenarios.
On my end, using the word "full" should include at least some of all of the 7 spectrum colors, but you will run across paint manufactures who call their paints full spectrum, but they may not include every color of the spectrum.
So let's discuss some full spectrum paints. I'm going to start with what I consider to be paints that are truly full spectrum, i.e. they contain at least some of each of the colors from the color spectrum.
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The first is Ellen Kennon. She has created a palette of colors where you can purchase paint chips and samples. She also does color consultations. She has a relationship with PPG, so you just pick your colors and she will call ahead to a PPG store near you and order the paint for you to pick up.
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The second is Donald Kaufman (donaldkaufmancolor.com). Basically the same idea as Ellen; he has color cards, samples ("color test"), and even his own paint line. He also has set up a relationship with Benjamin Moore where he will send along the tints to you in a jar. You simply take the jar to a Benjamin Moore retail outlet and have them add the contents to a Regal Select paint.
Other manufacturers that have a "full spectrum" lines, but do not necessarily have at least some of each of the 7 color spectrums in their colors.
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C2 calls their color line full spectrum, but not all of the colors contain at least some of each of the color spectrum colors. They do not add black or gray to their colors and they have 16 colorants at their disposal.
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Benjamin Moore's "Color Stories" (the CSP colors) are labeled as full spectrum paints. According to BM's website, the colors contain between 5 and 7 colorants and no black.
choosing the right sheen for your project: Flat (Matte, Velvet); Eggshell (Satin, Pearl); Semi-Gloss; and Gloss
Sheens are defined by the glossiness of the paint. There are generally four categories of sheens, which vary depending on the manufacturer:
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Flat, which I’m going to include Matte and Velvet
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Eggshell, which I will include Satin and Pearl
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Semi-Gloss
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Gloss